Mistakes Done In Link Building That Would Affect the Rankings of Your Website

Most of the small to medium business owners are now realizing the value of SEO (search engine optimization), and specifically, the importance of link building methods and its influence on the SERP rankings. They first design their website, buy VPS hosting and host it, and then turn in to SEO.

However, it is really important to spend some time until it naturally and gradually build up a backlinks, than just tossing some cash at some SEO firm hoping to beat the competition overnight. As it is with every marketing tactic, also with SEO, the more real effort and time you give into it, the healthier outcome you will receive.

There are some mistakes that many businesses make when it comes to link building. So we decided to present a list of bad link building practices that our Windows VPS customers should avoid, if they plan on ranking well in search engines.

Expecting Immediate Results

One of the main mistakes that many small business owners make is expecting results overnight. They will be really enthusiastic in the beginning. They would design a very good website, buy VPS hosting and host it, and start adding content and link building. However, they would completely give up after not seeing any results within few weeks. One thing you have to understand is that it might take months to see results, but if you keep working on it, you will get solid results. The main thing about online marketing is “the more time you spend on it, the more results you will see”. So be sustainable, persistent and consistent.

Freaking Out As Soon As Noticing a Rankings Drop

Another huge mistake that many people do is freaking out when the rankings of a website plummet. Sometimes webmasters might see their rankings drop overnight as Google releases a new update to its algorithm.

Never freak out when your rankings drop. Check the Google press releases and search the SEO communities and check what might have caused the drop of your website ranking. Then fix them.

The best thing to do is to follow closely on what Google recommends and never employ any of the link building strategies they oppose.

Making Loads of Low Quality Backlinks

You know what this is. You will always get offers like 1000 backlinks for just $5 that might look too good to say “No”. However, this kind of link buying will never help you rank good on search engines. On the contrary, they will destroy your online reputation, with the risk of being banned by the search engines.

So remember to stay away from the above techniques when you are practicing SEO for your website.